Mumbai, Pune, Gurugram
Vivek@propellaction.com
+91 880 022 6570
ritesh@propellaction.com
+91 991 633 0629

Digital Analytics

Helps businesses understand how users interact with their websites, apps, and marketing.

What is Digital Analytics?

Digital analytics is the process of collecting, analyzing, and interpreting data from digital sources. It helps businesses understand how users interact with their websites, apps, and marketing.

Selection of Right Tools and Platforms
Setup & Integration
Monitoring & Tracking
Measurement & Analysis
Marketing/ Competitive Intelligence
Client & Server site Tracking

Benefits

01.
Data-Driven Decision Making
Helps businesses make informed choices based on real-time data rather than assumptions.
02.
Improved User Experience (UX)
Analyzes user behavior to optimize website navigation and content.
03.
Better Marketing Performance
Tracks the effectiveness of digital campaigns (SEO, PPC, social media, email marketing).
04.
Higher Conversion Rates
Identifies where users drop off in the sales funnel
05.
Enhanced Customer Insights
Personalizes content and marketing efforts for better engagement
06.
SEO & Content Optimization
Identifies high-performing content and gaps to improve visibility
07.
Fraud Detection & Security
Enhances website security and user trust.
08.
Competitive Advantage
Keeps businesses ahead by tracking industry trends and competitor strategies.
09.
Cost Savings & Higher ROI
Increases efficiency in marketing and development efforts
10.
Multi-Channel Performance Tracking
Ensures a seamless and consistent user experience.

Tools & Platforms Used